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How I Make Money Blogging – My Blog Income Report

September 9, 2015

how to make money blogging

For the longest time, I have been wanting to write this post about how to make money blogging. So here I am, I am finally going to do it. I know this subject may be taboo or something that bloggers shy away from talking about, kind of like how girls don’t like divulging how much they weigh, but I want to be an open book about this topic. I want to inform new bloggers about the good, the bad and the ugly. I want to open up your eyes (if you are not a blogger) to what blogging is really like. It’s definitely like another full-time job (for me), the money doesn’t come easy.

I have been blogging for almost 6 years now and I have been consistent through the years, posting at least 3-5 posts a week (except for when we moved or I had a baby).  I spend a lot of time on my blog. and I still have a 40+ hour full time day job and am a mom to two beautiful children! Let me break it down for you though… so for one outfit post, I usually spend 30 minutes planning the outfit, 1 hour shooting the outfit (well I bundle a bunch of looks together in one day, so each look might only take 20 minutes), 30 minutes picking through pictures after getting them back from the photographer, 15 minutes re-sizing the photos for my blog, 1-2 hours writing the blog post, and another 1 hour or so creating Pinterest content, tweeting it, Instagramming it, posting it on Facebook. So that comes up to about 4-6 hours per blog post, sometimes even more. Other things that I spend my time on that would be considered my “blogging time”, is commenting on other blogs as well as liking and commenting on photos on Instagram.  I can get lost for hours in the evening, after the kids go to bed and I’ve done the dishes, doing some of these things. Honestly, I don’t have very good sleep habits either.

For the month of July 2015 (which is the month I will be sharing about), I wrote 25 blog posts (whoa!). So if we say that each blog post + social media amplification + time spent commenting/liking my friend’s blogs and photos takes about 5 hours, then I spent about 125 hours blogging for the month, which is about 30 hours a week. I’m telling you, it’s like a full time part time job here. :/ But at least I really really enjoy it. 🙂 So just a few things before I start talking about the money, obviously this post is going to be coming from the perspective of a fashion/lifestyle blogger. I’ve picked July 2015 as an example of the income I make, obviously the amount varies month to month. I definitely think that the Summer months are least busy for blogging and around the holidays are when cash flow is probably higher. My revenue streams can be summed up into 3 categories (there’s obviously even more ways one could make money, but this is just what I am currently doing and can speak to):

how to make money blogging

1) Blogger networks – For the first few years of my blogging career, I never really knew about this. Basically you sign up with a blogger network, they find brands for you to work with, you apply for their campaigns and you hopefully get selected! The compensation for these campaigns can either be a flat rate set by the brand (say like $200 flat fee per post), compensation could vary depending on your “reach” or pay by click. For most of the networks you will fill out a profile geared towards the topics that you blog about. Some of them will email you when there is a campaign that they think you would be a good fit for, others you have to log into their dashboard and look at all the opportunities and apply for the ones you are interested in. Either way, having a specific pitch is always a good idea. You want to tell a story with their products, you want to blog about something that no one else has blogged about, you want to be able to integrate this brand into your daily life. Personally, I prefer the ones where I get emailed campaigns to apply for, because it’s a little less work for me!

Pros:

  • The great thing about blogger networks is that you can choose which campaigns you want to apply to, ideally you are only applying to ones that fit your blog.
  • The pay is usually pretty good.
  • You can discover new products and items before anyone else gets their hands on them.

Cons:

  • There is a lot of competition so you need a great pitch or idea.
  • For me, it’s easy to get caught up in them and do too many.

Some of my most active blog networks that I work with are the following:
Collectively – brands I’ve worked with through them: HP
Social Fabric– brands I’ve worked with through them: Snapple, Nautica
Acorn Influence – brands I’ve worked with through them: Sam’s Club
Socialstars – brands I’ve worked with through them: Love the Give
The SITS Girls – – brands I’ve worked with through them: Gerber
IZEA – brands I’ve worked with through them: Toys R Us

Some others out there that I have either used before or thought about using:
Pollinate/Weave
The Blogger Network/Propel
POPSUGAR
BlogHer
Linqia
AOL Lifestyle Collective

updated June 2016 to add more**
FullBottle
Blog Meets Brand
Shopping Links
Cirqle
Snapfluence
Collabor8 – mobile app
Revfluence
InstaBrand
SheSpeaks
Lunchbox
Popular Pays – mobile app, Instagram marketing
CJ Content Certified (Referral Code 4711612)
StyleHaul
Shopping Links
Tidal Network

Other things to consider:

  • If you are in some networks, they have an agreement where you can’t join certain other networks, so be aware of that. You don’t want to get kicked out.
  • Some networks will have a minimum monthly pageview number for you to join.
  • You can run ads through some networks, which will be pay by impression. But you have to decide if you want to run ads on your blog, they can be a turn off to readers too.
  • The payout time varies tremendously by blogger network. Some are 2 weeks, some are 30 days, some are 90 days. I’m going to be getting a good chunk of my payments come November, which will pretty much be going to Christmas presents.

My blogger network income for July 2015: $2824.30

how to make money blogging

Photo by Diana Putnam Photography

2) Sponsored posts on blog or social media – So I’ve got a media kit. I’ve got rates for different packages and levels. I charge for sponsored blog posts, Instagram posts, social media shout outs, what have you. I can’t take products for free because I would receive a package at my doorstep every day if I did, I’m not trying to brag or anything, but I do have lots of companies reaching out to me wanting to send me free products and you should see my basement. I have packages and items all over a room there and sometimes I can’t even keep them straight. When I used to accept free products, my turnaround time for posting them was upwards of 4-6 weeks, and by that time, most people’s products are already sold out. So to keep my sanity and to make the partnership with the business beneficial, I am trying to only accept those that can pay my rate and therefore I will be able to deliver a better post in a more timely manner. I know, it stinks because I do have a soft spot for small businesses. I used to own an Etsy shop a few years back, did you know that? And I definitely would not have had the money to pay bloggers to feature my items. 🙁 But I do want to be supportive of them, however again, I need to ensure that my time is used wisely as well, because my time is valuable, as everyone’s is. I’m not going to lie and say that I haven’t taken any products for free without compensation in the last few months, but I try not to do it often. If I have a personal relationship with the owner (like they are a friend outside of blogging), if the products are worth high value or something that I’ve always REALLY wanted, then I may consider just accepting products without pay. There are times that shop credit can be received instead of compensation, but that is entirely up to you as well. I once had a shop say they could not provide any compensation, but could give me $600 in gift cards. Their price point for items ranged from about $5-$100 for products and it allowed me to buy a substantial amount of things, so I went for it. Again, this is totally up to you if you prefer the shop credit route, but I suggest the amount be at least double your sponsored post rate or something worth it to you. There’s not right or wrong to what you choose to do, after all, it’s your blog so you can do what you want!  But I’ve found that it’s just best to be consistent.

So what I really want you to know about sponsored posts is that you need to MAKE A MEDIA KIT! Seriously, though, my media kit has my statistics listed for my blog monthly pageviews, unique monthly visitors and social media followers. It’s got my logo on it and lots of pretty pictures of me and Vivian. It has my “mission statement” or “summary of my blog”. And then I’ve created different packages for sponsored posts, social media posts, brand ambassadorship, etc. with a rate that I deem reasonable. Your rate will be different than mine. It’s hard to give advice to people on what rate they should be charging and I’ve seen charts out there, but I don’t think they are completely accurate. I think you have to consider the time it takes you to put together posts, the quality of your photos and your content, your social media following but more importantly engagement. But my suggestion for new bloggers is to build up content for at least 6 months – 1 year before charging a rate. And then just start small, see how people react, if you are charging $50 per sponsored post and getting 10 companies saying yes a week, then you probably need to increase your rate. And lastly, you need to DELIVER YOUR POST ON TIME AND DO A GOOD JOB!Once your blog post + social media amplifications have been published, send all your links to the brand in a follow up email. If you love that brand and they love your work, see if you can extend your relationship for another 6 months, it can’t hurt to ask! But always be clear about the items you will be delivering, when you will be delivering it and also check to see what the brand will be doing for you too (regramming your post, sharing on their Facebook page, etc.).

My sponsored post income for July 2015: $650

000_5835

Photo by Lori Romney Photography

3) Affiliate networks – An affiliate network acts as an intermediary between publishers (affiliates) and merchant affiliate programs. That’s the official definition. But basically it goes like this. I feature my shirt on my blog, I link to that shirt with an affiliate link, you click on that link and if you make a purchase from that retailer, I get a commission of that sale. The commissions vary based on the brand you are buying from and the agreement they have with the affiliate network. Some could be as low as 2% or some maybe 10%. The other method is a pay per click, so instead of getting commissions on sales, I will get commission for the number of times people click on my link. Sometimes it’s tough for me to decide if I want to use the pay by commission or the pay per click link in my post. If I think others will buy the products, then I should use the pay by commission link, if I think people will just click on the links to look at the item but perhaps that item is too pricey for most of my readers, maybe I’ll choose the pay per click link. Again, it’s a daily blogger struggle.

The main ones I work with are:

RewardStyle
ShareASale
ShopStyle Collective
Commission Junction

Some others are:

Skimlinks
Amazon Associates

rewardstyle july 2015

Here’s a look at my commission report from RewardStyle for the latter half of July 2015. Keep in mind that some of these purchases are things I bought for myself! 😉 But anyhow, this Poppy Daze Romper, I made $13.70 from. It was because you guys clicked on it and bought something from Etsy within 30 days (I think that’s the timeframe)?  You didn’t necessarily have to buy this romper or something from that Etsy shop, but it could have been anything from Etsy within the time frame defined.

My affiliate network income for July 2015: $176.14

So if we do all the math correctly, we have $2824.30 (77% blogger networks) + $650 (18% sponsored posts) + $176.14 (5% affiliates) = total amount made from blogging in July 2015 = $3650.44 Keep in mind that this is just cash flow that I am bringing in, but I sure do have some blogger expenses as well. I do pay photographers for each outfit post, gas money to get to shoot locations, and I have to spend money to buy products sometimes to create the posts (although a lot of times you are given a gift card or reimbursed or sent products for free for the post). Of course not every single item I am using or that is included in the posts is sent to me for free, so I do spend my own money for lots of things as well or I use products I had already previously owned. Also, I do pay for BoardBooster and Tailwind to help me manage my Pinterest accounts (I’ll be blogging about this later). And then eventually I will be taxed. If I had to estimate, I would say that my expenses would add up to approximately $355 that month (for paying photographers, gas money and items bought specifically to use for a post). So then my net profit is approximately $3335.44, which I really am happy with. If we divide $3335.44/125 hours = $26.68 an hour! And I have to say that this amount I make is one if my HIGH months. Don’t think that I make this every month.  Honestly, I would say that my average is probably closer to $2000 a month.  And if we take $2000 x 12 months  = $24,000 annual revenue! 

I hope that if you are a new blogger, this gives you a good guide on where to get started in terms of monetizing your blog. And my hope to those that don’t blog or don’t understand the business of blogging, is it will give you a better idea of it all. My next post in this new little series I’m doing will be about: How To Grow Pinterest! So check back later for that post!

And I just wanted to say one more time, that there’s plenty of more ways to monetize the blog that I hadn’t talked about here. I don’t consider myself a blogging pro by any means, I am just sharing my own experiences. Also, I never started my blog with the goal to make money. I started it as a place to document my life and my fashion so I could look back on it later. I think blogging has changed a lot throughout the years and because blogging is such a good way for companies to advertise (way cheaper than paying a marketing company), bloggers have become influencers for brands and they should be compensated for their time to promote products. And as always, I will only promote companies that I believe in and love, I will be honest about them and I will turn down and not blog about products I don’t believe in, AUTHENTICITY is important. Oh, and I was not paid to write this post, just FYI! 😉

If you made it to the end, then either I feel sorry for you for making you read so much or I thank you for being on this journey with me and supporting me. 🙂

Do you have any questions for me?  If so, leave them in the comments below and I’ll reply to them in the comments as well!

If you are a blogger yourself, how do you make money?

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77 Comments - Leave One

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Comments

  1. Sarah Tyau says

    September 9, 2015 at 12:40 am

    I loved reading about this, Sandy, thanks for sharing!

    Reply
  2. Taipei Style says

    September 9, 2015 at 12:54 am

    Great post Sandy! Not everybody is willing to open about this issues and I think your experience is very interesting to learn from!

    Gemma
    TaipeiStyle

    Reply
  3. Cecilia says

    September 9, 2015 at 3:26 am

    Great post Sandy and go you for sharing with the public hehe (; I’m jealous of your revenue haha :p

    –
    Cec
    Dearest Lou

    Reply
  4. Rachel says

    September 9, 2015 at 7:54 am

    Wow! Thank you so being so open and honest! This post has so much useful information!

    http://www.racheldinh.com

    Reply
  5. Jennifer Tammy says

    September 9, 2015 at 7:56 am

    I love reading income reports, and thanks for writing such a thorough one. I have all of my information gathered up for a media kit and still have delayed — definitely putting that further up the priority list now 🙂

    Reply
  6. Alli says

    September 9, 2015 at 8:11 am

    I don’t share my income on my blog, but when I first started blogging in 2013 I had no clue what I could make doing sponsored posts. I’m still amazed that I get paid really well for something I love to do. I work with many of the networks you mentioned. Love this post!

    Reply
  7. Ema says

    September 9, 2015 at 8:42 am

    I loved reading this post! Thanks for sharing and for being so honest aboit it.

    Reply
  8. Rachael Thomas says

    September 9, 2015 at 8:46 am

    Thank you so much for sharing! As a blogger that is just starting to make money, this is very helpful, and I know not the easiest thing to talk about. It’s always so nice to get tips from other bloggers.
    Rachael
    http://www.threadsforthomasblog.com

    Reply
  9. Elisha says

    September 9, 2015 at 9:14 am

    Thank you!! I love this! Will you (or have you already somewhere) shared your numbers for amount of subscribers to your blog, followers on Pinterest, Instagram, etc.? I’d like to get an idea of the ratio of income to actual numbers of people that follow you. Like how many Pinterest followers would you need before you could start asking for sponsors, etc.? (Sorry I hope these questions made sense!)

    Reply
  10. carol says

    September 9, 2015 at 9:16 am

    I rather you have good amount of sleep every night, love you.

    Reply
  11. Chau says

    September 9, 2015 at 9:37 am

    Can you please write how to start a fashion blog, and how to market yourself if just started out. Thank you.

    Reply
  12. Alissa says

    September 9, 2015 at 9:40 am

    Amazing post! So glad you broke the rules and shared all this information! So informative and great tips for newer bloggers like myself! Thank you!!! 🙂 ~Alissa

    http://Www.LipglossandLabels.com

    Reply
  13. Rachel S says

    September 9, 2015 at 9:41 am

    Great post sandy and thank you for sharing. So many people like to keep the “secrets” all to themselves! I want to be just like you haha 🙂 i really need to take notes and hopefully grow my blog! XO

    Reply
  14. Nancy (@spiffykerms) says

    September 9, 2015 at 10:22 am

    I SO wish I could make money off my blog. But right now I’m not allowed to given my current situation, it’s a legal thing. And I’m a Canadian living in the USA (not on the proper visa right now – we’re working on it). I wrote down all of the blogging networks so I can sign up in the future (already part of a few… popsugar etc)

    Reply
  15. Adri says

    September 9, 2015 at 10:22 am

    It’s really SO refreshing to see posts like this! Thanks for being open and sharing. You really can see all the hard work you put into all your posts!
    xo Adri
    http://www.adrilately.blogspot.com

    Reply
  16. Whitney 'Nic' James says

    September 9, 2015 at 11:29 am

    Thank you for sharing this. VERY helpful. Refreshing to see as well.

    ~Whitney
    http://www.whitneynicjames.com

    Reply
  17. Brooke says

    September 9, 2015 at 1:09 pm

    This post was amazing and I’m so inspired to know that there is hope to truly monetize my blog! I have a million questions Sandy but I’ll stick with just a couple here and then maybe send you an email too!

    My 1 year blog anniversary is mid November of this year, I feel proud of the momentum I have gained, however I need to get on board with charging for posts, etc. I spend so much time and out of pocket money (mostly on photography) and by my year mark I want to start monetizing my blog through more sponsored posts. Regarding a “media kit”…I haven’t put one together yet because I have wanted to be able to present impressive numbers. Did you put your own together and/or do you have a recommendation of someone who can put one together for me at an affordable price?

    How do you continue to increase your blog traffic? Again, being so new, any tips on this (SEO tips, etc) would be helpful. I know you have 6 years under your belt and I don’t even have 1 yet but I’m hopeful you can guide me here.

    How do you organize your week? Being a Mom of two with a full time job as well, I struggle at times keeping a balance and often times I am up until the week hours of the morning just to get things done. Do you write all of your posts on the weekend? Do you shoot every week? Do you use a blog planner?

    Sorry…this may be a one off conversation instead of answering them here but I truly admire you and the great success you have had and feel that I have a lot to learn! Thanks girly!

    xo,
    Brooke | KBStyled

    Reply
  18. Heather says

    September 9, 2015 at 2:19 pm

    Thanks for writing about this. It might be taboo to some, but for a girl like me who hopes to make it a career, I really like knowing about how other bloggers make their money. I’m so glad you are doing well with it. It gives me hope that I could expand what I’m doing.

    Reply
  19. Lisa says

    September 9, 2015 at 2:43 pm

    This is a nice break down of how you are making money. And I agree, month to month it changes and is different. Holidays are always busy and summer is usually slower.

    Reply
  20. Carla says

    September 9, 2015 at 3:43 pm

    I loved reading this! And also all your other posts 🙂 How did you choose what to specifically write your posts about?

    Reply
  21. Rachel says

    September 9, 2015 at 3:53 pm

    Blogging is SO wonderful and I enjoy it so much I would love for it to become another income place for my family. I enjoy your honesty here. I wondered if you could share what program you use to create a colorful media kit? Thanks again for sharing!
    Rachel xo

    Reply
  22. Jessica says

    September 9, 2015 at 4:02 pm

    Thanks you for writing this post! I know some bloggers get really offended when people ask how much they make off blogging but it’s really helpful for bloggers like me who are trying to turn their blog into a business. It’s nice to know that it’s possible to make a steady income – especially when we are putting so much time into it.
    ~Jessica
    Jeans and a Teacup

    Reply
  23. Liz Mays says

    September 9, 2015 at 4:27 pm

    It’s always nice to get a break down of how each source affects your monthly sum. You’ve done really well with all of your different sources of income!

    Reply
  24. Vera Sweeney says

    September 9, 2015 at 4:32 pm

    Congrats on a great month! It really is fun when your blog starts to grow more and you can see results from your work.

    Reply
  25. JillyAtlanta says

    September 9, 2015 at 5:31 pm

    Loved it, Sandy! You’re just awesome! I love your downright honesty! Refreshing to say the least! ❤️

    Reply
  26. Shira says

    September 9, 2015 at 6:11 pm

    Wow love your honesty and transparency. Wonderful to see because I feel like so many bloggers are the opposite of transparent these days. 🙁 I don’t have a media kit and I know I need to create one already because it’s getting ridiculous. Did you pay someone to do it for you? It’s definitely beyond my capabilities but I hate putting in money into my blog but I guess that needs to happen if I want more growth. But you probably need to update it too!

    I also have to be better about being firm about rates. I also feel bad for smaller businesses but I see I end up more stressed unless like you said, it’s something I’ve really really wanted. The best is a few weeks ago I had a (huge) company email me and ask me if I could post a collage of their stuff on my blog with no compensation (not even gifting) with the chance of maybe being reposted. I felt like it was so disrespectful to ask that; the requests I get are sometimes ridiculous and I’m sure you experience that too!

    Reply
  27. Jaime Nicole says

    September 9, 2015 at 7:03 pm

    This is such a great share. Thank you for putting all of this information out and being so transparent. I appreciate your insights and hard work!

    Reply
  28. Mia says

    September 9, 2015 at 8:01 pm

    Sandy, thank you for sharing this information! This is honestly a spectacular blog post. It’s so hard to find anyone sharing their actual numbers and how they do it. How much traffic do you get on average?

    Reply
  29. malia says

    September 9, 2015 at 8:42 pm

    great informative post! Thanks so much for sharing.

    Reply
  30. Valerie says

    September 9, 2015 at 8:52 pm

    This is so interesting. Thanks so much for sharing and congrats on your successes.

    Reply
  31. Melissa H says

    September 9, 2015 at 9:01 pm

    Thank you SO much for this great post! As a new blogger this is invaluable information. You are such a darling lady with a darling little girl 🙂

    Reply
  32. Franc Ramon says

    September 9, 2015 at 9:06 pm

    I agree that blogging is like a full time job. You really have to invest time and effort in writing. It’s cool that you’re earning through your blog.

    Reply
  33. Fatima Dedrickson says

    September 9, 2015 at 9:24 pm

    Thanks for sharing sandy! Really enjoyed reading this, you’re such a boss and I want to be like you 🙂

    Reply
  34. Sierra says

    September 9, 2015 at 10:10 pm

    This was such a helpful article! I’ve always been curious about these things! You’re awesome for being so open about it!

    Sierra
    Sierra Elizabeth

    Reply
  35. Colette S says

    September 9, 2015 at 10:16 pm

    It is definitely a full time job. I wish I could dedicate more time to it. But with young kids, it’s hard.
    Wow. Thanks for sharing this, I wish I was even a 1/4 of where you are.

    Reply
  36. The Gifted Gabber says

    September 9, 2015 at 10:46 pm

    OMG, Sandy! This is the most open and detailed blogging post I have read yet. Seeing the exact amounts of your income and expenses and where they are coming from and going is extremely helpful. I know that was probably a bit uncomfortable for you to share, but I really do appreciate you posting such details and guidance. 🙂 —- Amy @ http://thegiftedgabber.com/

    Reply
  37. Francia Benson says

    September 10, 2015 at 12:21 am

    Thanks so much for sharing! I am so glad that you’re making a good deal of money doing what you like. I would love for you to blog about how to market yourself. Also, how to make people to subscribe to your blog and engage with your content. Many followers read my posts but don’t comment or like or share them. Again, thanks a lot for sharing.

    Reply
  38. Francia Benson says

    September 10, 2015 at 12:23 am

    Oh, another question, how much do you pay to the photographers?

    Reply
  39. Sheree says

    September 10, 2015 at 12:28 am

    This post is awesome Sandy! Thank you for sharing. I really appreciate that you are so open and honest about this topic because it is what a lot of new bloggers like myself are aspired to do – make money blogging.

    xo Sheree
    http://poshclassymom.com

    Reply
  40. ricci says

    September 10, 2015 at 6:30 am

    I love reading people’s income reports, it makes me want to do better!! HAHAHA!

    Reply
  41. lisacng @ expandng.com says

    September 10, 2015 at 6:54 am

    I appreciate the transparency!

    Reply
  42. Deanna says

    September 10, 2015 at 8:18 am

    Thanks for such a great post. I have a blog and have done nothing to monetize it yet. I’m not sure I’m ready with the followers etc… I didn’t know about Blogger Networks and will be looking into that to grow into. I love how your post is so organized to break it all down into different monetization methods and how each one works. Thank you for sharing!

    Reply
  43. Amanda says

    September 10, 2015 at 8:26 am

    sandy this is a great article! I’ve always wondered how bloggers made money and you’ve totally answered my questions

    Reply
  44. Missy says

    September 10, 2015 at 9:53 am

    This is the part of blogging that is completely overwhelming and scary for me. Thanks for the tips and info!

    Reply
  45. Olivia a says

    September 10, 2015 at 12:16 pm

    I’m not a blogger but that was very interesting to read and learn about!! Thanks so much for your honesty! Love following you!

    Reply
  46. Seppy says

    September 10, 2015 at 8:10 pm

    Wow..! Thank you fo going into such detail. Very interesting! I’m a new blogger and would like to make money from my blog, so it’s interesting to see the details of it all and to constantly be learning. As a Canadian blogger, i find it tough to find programs where I can make money, so that’s an added challenge.

    http://www.elleisforlove.com

    Reply
  47. Sarh S says

    September 10, 2015 at 8:11 pm

    Awesome, congratulations on your success! Thank you so much for the resource, I will definitely be looking into those.

    Reply
  48. Amanda Tempel says

    September 10, 2015 at 10:03 pm

    I am so glad I stumbled onto this post. I’m currently expecting, and trying to provide more, for my family. I’ve been blogging for close to 6 years as well – But am nowhere near where you are, with monetizing. I’ve bookmarked this, and will definitely be checking out your networks.

    Awesome job, by the way!!

    Reply
  49. Aldina says

    September 11, 2015 at 3:02 pm

    Wow! Thank you for such an insightful post! I didn’t know about blogger networks and media kits. I think this post is going to help a lot of us newbies out!

    http://www.themodernoptimist.com

    Reply
  50. Tristan says

    September 12, 2015 at 6:22 pm

    I am so grateful to have found this post! I started style blogging about 6 weeks ago and have been looking for info exactly like this to help me figure it all out. Will definitely be bookmarking this page and subscribing to your blog, I can’t wait to read your follow up posts!

    Reply
  51. Sophie says

    September 12, 2015 at 8:17 pm

    Bravely done. Enjoyed reading this post. Thanks for sharing Sandy! Wishing you and your blog many more happy years together♡ now get some sleep!

    Reply
  52. Jennifer says

    September 13, 2015 at 2:24 am

    Such a wonderful and insightful post! So so so glad I found it, very helpful! Looking forward to your new posts on Board Booster and Tailwind:)

    xx, Jen
    http://www.thatworkinglife.com

    Reply
  53. Meek says

    September 14, 2015 at 7:46 am

    Thanks a bunch for this information. I’ve always wondered how making money from blogging goes. Good job!!

    Reply
  54. Meek says

    September 14, 2015 at 7:46 am

    http://www.skinneegirlconfidence.com

    Reply
  55. Chantal says

    September 14, 2015 at 8:37 am

    I love that you took the time to write about this! As a blogger always find these types of posts to be very inspirational! I love all the detail you included too. Thanks so much for sharing this 🙂

    Reply
  56. Happiness at Mid Life says

    September 14, 2015 at 10:50 pm

    Thank you for breaking down where you income comes from. I have not joined any network and have not really considered it as an option. Just curious, what made you decide to use a photographer for photos? and how much extra time does this add up for you?

    I know you are a busy mom that works full time as well and I barely have time to run outside my house and have my hubby snap a few pictures.

    Alice
    http://www.happpinessatmidlife.com

    Would love to see you Thursday for TBT Fashion link up.

    Reply
  57. Claudia says

    September 15, 2015 at 4:34 pm

    This was super informative! Thank you so much for the transperancy. Would you expand upon how to get a blog off the ground from the get go!? This article seems to be geared towards those who have already established a blog. What about if we’re considering starting one? How much content is needed before any of the above will work with you? I know you said do it for 6 – 12 months before charging a fee but will companies work with a blog that just started, say 1 month ago, even if it’s for free?

    Reply
  58. Camilla Thurman says

    September 15, 2015 at 10:26 pm

    I’m just now seeing this, and I love everything that you said!

    You did such a beautiful job explaining what we do. Thanks for all of your good advice. We need to meet up so we can chat more about blogging. No one else gets it like we do! It’s always good to have someone to talk to about all this blogging stuff 🙂

    xo, Camilla

    Reply
  59. Peachy @ The Peach Kitchen says

    September 21, 2015 at 7:57 pm

    WOW! Thank you so much for sharing how you earn from blogging!

    Reply
  60. kayla says

    September 21, 2015 at 8:51 pm

    Very good information! Thanks for sharing ! x

    Reply
  61. Shelley Zurek says

    September 24, 2015 at 3:28 pm

    Enjoyed reading your post. Pinned as you requested. Thanks for your openness. It once again reinforces for me that affiliate income better be easy cuz even someone as well trafficked as you doesn’t really earn that much. The openness helps me make informed decisions.

    Reply
  62. Rose says

    September 25, 2015 at 9:27 pm

    Thank you for this!!! As a new blogger myself, this is soo helpful! There is so much for me to learn!
    Rose
    http://babiesandbluejeans.blogspot.com

    Reply
  63. chanelle says

    September 26, 2015 at 11:56 am

    Wow! 30 hours?!?!?! I’m suffering from burnout just by posting 2x a week + full-time job + mom of 1. When do you sleep? hee hee. Keep up the good work though, I love visiting your site!

    Reply
  64. Kristie Chiles-Arp says

    September 29, 2015 at 7:47 am

    Cool, Sandy! Appreciate how honest and open you are…I’ve been online for a few years, and have just discovered how powerful Pinterest and Tailwind are for traffic, so thank you for sharing..It is encouraging to see how you break down your income for all bloggers, old and new alike. You Rock! Kristie

    Reply
  65. Lindsey says

    November 14, 2015 at 11:48 pm

    This was very inspiring and motivating! Thank you for sharing! Will follow your blog now! <3

    Lindsey
    http://lindseymuraoka.com

    Reply
  66. Rhonda Swan says

    November 26, 2015 at 9:23 pm

    Congrats on the awesome month in July! It sounds like you have found something you can be really passionate about and put your heart into it. I hope you will continue to pursue it and keep living unstoppable!

    Reply
  67. Renee says

    December 8, 2015 at 8:50 pm

    Thank you so much for sharing this! I’m a mother of 2 and work a 40 hour day job too and often think it’s impossible to generate real income from blogging. Finding time is so hard, but if you can do it, so can I! This is just what I needed to hear…thanks for sharing 🙂

    http://www.abeautyloft.com

    Reply
  68. Thủ thuật Blogspot says

    December 23, 2015 at 2:09 am

    Thanks for sharing sandy! Really enjoyed reading this, you’re such a boss and I want to be like you

    http://www.123tailieufree.com/

    http://www.windows2it.com/

    Reply
  69. Suzi Whitford says

    January 9, 2016 at 4:07 am

    Sandy, great detail! Thank you for sharing. I’m so excited to share this with my readers and show them how a fashion momma is making money in the blogging world!

    A few other blogger’s I’ll also have in the post will be http://pinchofyum.com/ and http://justagirlandherblog.com/.

    Some awesome tips, thank you for making your numbers public.

    xo,
    Suzi

    Reply
  70. Kayla Gardenhire says

    March 18, 2016 at 4:05 am

    This was a great post! Thank you for all of the information you’ve provided. This is, by far, one of the BEST income reports in terms of actual helpfulness.

    Reply
  71. Ellen says

    April 9, 2016 at 9:14 pm

    Sandy…this was beyond incredibly helpful! I was actually thinking of reaching out to you to get some blogging advice and poof- perfectly timed post! Thank you for being so candid! I have felt so lost as a new blogger. would you suggest in the first 6 months to a year that you attempt to work with companies for free to be able to produce some content that shows your ability to work with brands? Is this a smart move? Also, what do you think is a good amount of “followers” and unique visitors to your blog amount in order to start sending out that information to businesses? Thanks again!

    Reply
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    May 12, 2016 at 9:30 pm

    Most free-to-play games on mobile sell coc gems 2016? some sort of premium currency: Clash of Clans,coc gems 2016?, donuts in Simpsons Tapped Out, gold in Game of War and so on. Consider about buying a larger currency pack!

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  73. Rachel - a la modest says

    June 15, 2016 at 12:28 pm

    This is awesome, thanks for sharing, Sandy! You are definitely a role model to me. I laughed when you said you were consistent until you had a baby! I do have a baby girl, and I’ve been blogging a lot less than ever. I was already rather slow but when I decided to get really serious with it, a baby gets in the picture lol. I love her to pieces though! 🙂 When did you start having more blogging time after your baby? At what age does that happen?

    Also, do you have your media kit somewhere publicly downloadable? Or do you send it directly when they e-mail you? I’d love to see!

    Reply
  74. Alina @EclecticAlu says

    August 12, 2016 at 8:48 am

    this post is so helpful! thank you for writing it. i’ve been blogging for a year now and this is very eye opening to me, thank you !

    alina
    http://www.eclecticalu.blogspot.com

    Reply
  75. Ken Smith says

    April 13, 2017 at 8:34 pm

    Not a lot people would share their experience, especially when it comes to monetizing. So thank you for sharing and your honesty!

    Reply
  76. Faith Hartley says

    October 23, 2017 at 3:05 pm

    Loved your article. I wanted to make sure you knew about influence.co. We are a free influencer discovery tool and we also publish lots of free data about the industry. Let me know if we can ever be useful and supply information for future articles you write.

    Marketing and Community at influence.co

    Reply
  77. livia says

    January 5, 2018 at 11:09 am

    Omg! So much to learn! I totally need to figure out how to get paid to blog for my small business posts because my blog traffic is phenomenal for small business tips. I would love to find a way to get paid for doing them!

    Reply

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Welcome

I'm Sandy! I am a lifestyle and fashion blogger, an obsessed photo-taker of my kids, a bubble tea lover, a shopaholic, and I love being busy. This blog is my little slice of the interweb to share outfits (women's fashion and mommy + me outfits), good shopping deals, recipes, show my progress on home decor (it's a never-ending project, right?), talk about motherhood, and show daily inspirations. My hope is to inspire you to dress well and have fun with life!

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